The mailman just rang the doorbell to drop off three packages. Two were for Q.- Amazon continuing its very odd habit of sending him the books he orders one at a time.
The third was for me.
It was a package of formula from the Similac Club.
In December I remember getting an envelope with coupons inside from Similac.
That made me scratch my head as well, but this is truly ridiculous.
I know how they got my address- I somehow ended up on a mailing list during E’s pregnancy. My suspicion is that it was Motherhood who sold me out, since that was the ONLY pregnancy-related place where I handed over my address.
Similac kept sending me things, up to and including coupons for the toddler versions of their formula, marketed as a supplement to your toddler’s diet.
But the coupons last month and the formula samples that arrived today are aimed at mothers of newborns.
My thoughts on how this may have happened:
1. Their marketing board chose an average length of time between pregnancies and decided to just send formula samples to everyone once they’d met that criteria in case it turned out they’d had another baby (this strikes me as highly ineffective)
2. Facebook somehow realized that I was ttcing and sold my information. I was getting the newborn coupons before the IVF cycle was over, so it wasn’t as though it could tell I was pregnant. Even so, this is kind of freaky.
3. A computer database somewhere had a glitch and pumped out old addresses to a new mailing list.
Ideas? I’m not going to lie- it’s a bit freaky that this is happening now when it never has before.